Headlines

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Comments:
: Here's a quote from Russ Von Hoelscher that I thought 
: might help you in your advertising campaigns. Russ says:

: "Advertising experts tell us that the headline we use for 
: our ad is of the greatest importance. That's basically true, 
: but it's the big benefit within the headline that separates 
: the winning ad from the losers."

: Linda Locke
: Editor, MLMWoman


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